The “effect” effect: Karen Millen’s denim effect t-shirt

Karen Millen denim effect t shirt

That’s right boys and girls, this is not just a denim jacket over a t-shirt – oh no. It is a bona fide cotton t-shirt with “denim effect”! It’s true, we tell you: this is simply a plain white t-shirt with a denim jacket printed on it!

You’d never believe it, eh?!

What exactly is with the “effect” effect? Why make something denim effect when it would be so much easier, not to mention more profitable, to just sell a plain white t-shirt independently to a cropped, short-sleeved denim jacket? I mean, here in Britain, at least, we could use the layers…

Denim effect t-shirt: £65 from Karen Millen.