Marks & Spencer’s 2 Sizes Bigger Push Up Bra Predicted to Sell Out by Saturday

We’ve heard of waiting lists for handbags and shoes, but a waiting list for a BRA? Yes, 1,600 people joined the pre-launch waiting list for Marks & Spencer’s 2 Sizes Bigger Push Up Bra, but that was just the tip of the iceberg, because since it went on sale last weekend, the bra has been selling so fast M&S predict it’ll have sold out completely by this Saturday.

As the name suggests, the bra is designed to make you look, er, two sizes bigger.  It does this using a super-light foam which is half the weight of traditional gel pads, and also has straps that can be crossed at the back to give the girls even more of a lift.

And that’s not all. According to the press release on this, the bra “is literally flying off the racks”. Literally? This we have to see: seriously, two sizes bigger is all well and good, but a bra that can FLY? Awesome.

The bra costs £20, comes in black, fuchsia and grey, and can be purchased online here. If you do miss out, however, don’t worry: more stock will arrive in September, and will include white, leopard and zebra print versions.

13 Comments

  • […] Marks & Spencer’s 2 Sizes Bigger Push Up Bra Predicted to Sell Out by Saturday read more […]

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  • July 22, 2010

    Natasha

    A flying bra? Wow! I’d buy one of those but I won’t be buying a bra to boost my bra size as I’m already a J cup!

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  • July 22, 2010

    Julia

    Why is it that almost every bra these days is super padded and promises to make you look several sizes bigger, but when I’m looking for an unpadded bra in my size there is NOTHING?!
    Sorry, that was slightly off topic, but still…

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    • July 23, 2010

      Weezy

      Julia I feel the exact same! I’m only a 32B and am perfectly happy with being small, but nearly every bra has some sort of padding/boosting/filling/gel/air things which I really don’t want!
      Some of us are happy being who we are! 🙂

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    • July 27, 2010

      Robyn

      Amen. My boobs are already too big to fit into most nice dresses, I don’t need the extra padding to make that more difficult.

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  • July 22, 2010

    Bailey Ann

    I still vote for the Bombshell bra from Vic’s. I own 3 of them, and they’re INCREDIBLE

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    • July 27, 2010

      Emily

      Maidenform’s very similar and like half the price, $26 in outlets/online

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  • July 23, 2010

    k

    Marketing ploy..

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  • July 26, 2010

    Alison

    Screw this, I want a bra that makes you look two sizes SMALLER! I’m already a large D cup and I would love to go down a couple sizes.

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    • July 27, 2010

      Emily

      minimizers! Don’t quite do two cup sizes though

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  • August 15, 2010

    Spark

    What’s the deal with push up bras? Isn’t it.. kind of.. lying in a way? And when it shifts and your skin doesn’t.. it just looks all kinds of funky.

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  • […] the heretofore mythical 2 Sizes Bigger Bra, which I had read about online.  This bra was such a hot commodity when it was rolled out in July of this year that 1600 people were on the wait list for it and lines […]

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  • September 22, 2011

    PAUL KNILL

    STUNNING BRA

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