The Nipple Bra: a good, old-fashioned crime of fashion

Nipple-bra

We're not sure when this advert dates from – going by the look of it we'd guess sometime in the 70s – but we think the real question here isn't "when" but "WHY?"

As you can see from the text, the purpose of the nipple bra is to allow you to have "that sensual, no-bra look while wearing a bra". It was "the very first bra to have its own built-in nipple" and provide that "cold weather look" all the time.

Yes, that'll definitely get your guy's attention. We'd love to see the look on his face, though, when you take off your top to reveal THE NIPPLE BRA!

Why did this not catch on?

[Source]

16 Comments

  • Reply June 16, 2009

    gokarm

    LOL, it’s all a very good point but I do have an explanation for why the bra in the first place. Some women just don’t have that “perky” look when they’re not wearing a bra…the bra creates a “natural” but a much improved shape. But yeah, I’d love to see the guy’s face. “why, you’re not really turned on at all! Hey, I’ve been had!”

  • Reply June 16, 2009

    Mandy

    I am also a little curious about the $2000 price tag, not to mention the tax and S&H costs. A bit pricey no?

  • Reply June 16, 2009

    Veta

    Mandy, I believe that’s 20.00, 1.50, and 2.00, but you can’t see the dots very well as it’s old and greyscale.

  • Reply June 16, 2009

    Veta

    Mandy, I believe that’s 20.00, 1.50, and 2.00, but you can’t see the dots very well as it’s old and greyscale.

  • Reply June 16, 2009

    JC

    Seriously..WHY?!
    Thats just weeeird

  • Reply June 16, 2009

    CM

    check out the bottom right corner…it’s patented! Take a look at the abstract for “Brassiere having simulated nipples” at http://bit.ly/3ONoN9

  • Reply June 16, 2009

    Sarah

    Sooo… if you do go out in the cold and get a little “nippy” will it look like you have four nipples? Enquiring minds want to know…

  • Reply June 16, 2009

    Froggie

    This may have not caught on, but you CAN buy fake nipples all over the place to stick under your top and provide the same effect.
    Here’s a ‘beauty nipple’
    http://www.oneinchpunch.net/wordpress/wp-content/uploads/2008/06/beauty-nipple.jpg
    And a quick search into Google provides many more brands.
    Disturbing, eh?

  • Reply June 17, 2009

    Ms. Unique Luvs U

    Why pay money for that, when you could just go bra-less, I scream MARKETING SCAM.

  • Reply June 17, 2009

    Leann

    oh I guess most of the guys even gals couldn’t stop staring at it. haha guys are so lucky as so many surprises await them on the street

  • Reply June 17, 2009

    Lexa

    It’s prob from the fifties, the pointed breast was the biggest thing(old comic books??). It would be like wearing a v-neck instead of a reqular neck line; simply more sexual.

  • Reply June 17, 2009

    Katie

    For the classy lady.

  • Reply June 17, 2009

    Ruby

    Like that episode of SATC with the beauty nipples.
    Fun times.. I would feel mortified wearing that!

  • Reply June 17, 2009

    SammiJ

    This was roughly around the time when the trend towards “burning your bras” –a women’s liberty movement– was starting to go into decline; certainly those with smaller chests and needing less support could get away without a bra, however, larger busted women weren’t as able to go without.

    • Reply November 18, 2010

      Katherine

      Oh dear. There was no “burning your bra” movement, or event, or advocacy. That is an urban legend, pure and simple.

  • Reply June 18, 2009

    a woman

    Froggie…
    “A quick search into Google… Disturbing eh?”
    What’s even more disturbing is that you actually typed that into Google.

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